Welcome to The Publicity Works

Public relations, advertising and marketing for both business to business and consumer markets. Based in Norfolk, East Anglia, with clients across the UK and in Europe. Industry-specific expertise in sectors including insurance, food, construction, agriculture, education, hygiene, communications, retail, hospitality, sports nutrition, catering, financial services, automotive and foodservice.

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The Northgate’s Precision fridges help deliver a ‘great experience’

The Chestnut Group aims to ‘bring a bit of Soho House to Bury’

“The defining pillars of The Chestnut Group are fantastic service, stylish interiors, and great food – and all of that should be synonymous with a great experience.  To deliver that, the kitchen and backbar equipment are very, very important.”  So says Philip Turner, founder of The Chestnut Group, a fast-expanding chain of hostelries based in East Anglia.  The Group uses Precision for its kitchen and backbar refrigeration in its six sites, including the recently opened The Northgate in Bury St Edmunds.

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Falcon and Williams work well with super steakhouse

Two companies making an impact with fast growing restaurant chain

Since opening its first restaurant in the Norfolk village of Middleton back in 2011, Middleton’s Steakhouse has opened a further five across the country. One of the latest is in Leicester and is based in a stunning Grade 2 listed building, a former bank built in the Baroque style. With an open plan theatre style kitchen, executive chef Adam Mott knew they had to have equipment that was both extremely reliable and good looking.

Adam Mott was heavily involved with designing the kitchen and choosing the equipment. “Firstly, I wanted to make sure everything was tough enough to last in a really busy kitchen,” he says. “And being busy, we need the equipment to work well together, creating a seamless system that lets our chefs focus on cooking.” (More…)

Williams and Falcon work well with super steakhouse

Two companies making an impact with fast growing restaurant chain

Since opening its first restaurant in the Norfolk village of Middleton back in 2011, Middleton’s Steakhouse has opened a further five across the country. One of the latest is in Leicester and is based in a stunning Grade 2 listed building, a former bank built in the Baroque style. With an open plan theatre style kitchen, executive chef Adam Mott knew they had to have equipment that was both extremely reliable and good looking.

Adam Mott was heavily involved with designing the kitchen and choosing the equipment. “Firstly, I wanted to make sure everything was tough enough to last in a really busy kitchen,” he says. “And being busy, we need the equipment to work well together, creating a seamless system that lets our chefs focus on cooking.” (More…)

Northern Ireland Food Waste: dewaterer systems given green light

CESA successfully lobbies NIEA

Foodservice businesses in Northern Ireland are now required to collect their food waste separately. The regulations have been developed by The Northern Ireland Environment Agency (NIEA). As part of the initiative, the Agency had been considering banning food waste dewatering systems. However, following discussions between CESA and NIEA, the Agency re-examined the issue of dewaterers and they will now be permitted in the Province.

“This is good news for both catering operators and suppliers of dewatering systems,” says Glenn Roberts, chair of CESA. “By separating food waste from water, dewaterers provide a valuable service. The solid food waste takes up a much smaller volume, reducing collection costs, and the grey water they produce is safe to be discharged into sewers. “

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Revit Up: Precision’s vision for BIM

Configurator creates Revit files of non-standard models

Following consultation with customers and business partners, Precision has created Revit versions of all its models.  Revit files for the standard base models are available in the download area of the Precision website, along with CAD versions, and can also be found on CESABIM and SPECIFI.

However, Precision’s highly flexible product line can be configured to meet customers’ specific requirements – and the company wanted its Revit BIM files to be able to reflect this.  “There are over 12,000 different standard configurations in our product range,” says Nick Williams, managing director of Precision. “Most consultants, designers and operators planning their kitchen use a variant rather than a standard product.  We wanted them to be able use a BIM file of the specific variation they need – so we created a tool that allows them to do exactly that.”  (More…)