The Press Office

selfcooking center

 

10,000+ orders and 6,500 deliveries in just seven weeks

28 November 2011

Rational demonstrates its market leading position once again: production capacity for the new SelfCookingCenter whitefficiency has already been expanded.  “Success comes from focus on customers’ needs,” says company. Landsberg, Germany, November 2011: Since Rational launched its new SelfCookingCenter whitefficiency in September 2011 over 10,000 units have been ordered.  Axel Roddewig is head of production for the combi steamer manufacturer based in Landsberg, Germany.  He describes the Rational workforce’s performance as “extraordinary”.  In the first seven weeks following the launch the...

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Hotelympia sees the future of cooking

11 November 2011

Rational shows the new SelfCookingCenter® whitefficiency® on Stand N1410 at Hotelympia 2012 Step into the future on Stand N1410 at Hotelympia 2012 where Rational’s new SelfCookingCenter whitefficiency will be the star attraction. Visitors will be able to see chefs preparing dishes in the unit, taste the results and find out exactly what is possible with this next generation cooking machine. The new Rational has been hailed as a ‘quantum leap forward’ in cooking technology. It’s been designed to get the maximum...

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Restaurant Show Stop Press: Rational’s ‘Quantum Leap’ Combi Oven

10 October 2011

Stand G19, 10-12 October 2011, Earls Court 2, London.   Rational’s new SelfCookingCenter® whitefficiency® makes its debut at the Restaurant Show on stand G19.  Described as a “quantum leap forward” for combi steamer technology  in terms of efficiency, output and cooking quality, the new model has more capacity, in the same size cabinet, cuts energy consumption and is significantly faster than conventional combi ovens.  It’s brilliantly simple to use, because it intelligently adjusts to the way each chef works.  Plus, cooking...

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Rational shows new SelfCookingCenter whitefficiency combi steamer at Lunch

27 September 2011

 Lunch stop Press: Rational Launches new SelfCookingCenter Stand A118, 29 to 30 September, 2011, Old Billingsgate, London Rational unveils its new SelfCookingCenter® whitefficiency® at Lunch 2011.  Described as a “quantum leap forward” in terms of efficiency, output and cooking quality, the new model has 30% more capacity, in the same size cabinet, cuts consumption by 20% and is 30% faster  than conventional combi ovens.  It’s brilliantly simple to use, because it intelligently adjusts to the way each chef works.  Plus,...

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whitefficiency’®: a ‘quantum leap forward’ from Rational

12 September 2011

‘The new SelfCookingCenter® has 30% more capacity, cuts consumption by 20% and is 30% faster than conventional combi ovens.  It’s brilliantly simple to use, because it intelligently adjusts to the way each chef works.  Plus, cooking results are ‘outstanding’.    Rational has launched a new combi oven that it claims is a “quantum leap forward” in terms of efficiency, output and cooking quality.   The SelfCookingCenter® whitefficiency® combines two new technologies, HiDensityControl® and Efficient LevelControl®, with the established SelfCooking Control® and the...

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