The Press Office

whitefficiency

 

Butchers can be bakers and deli-counter makers

19 June 2012

Rational’s SelfCookingCenter® whitefficiency® offers easy pie-making for butchers To make sure they keep their cut of the action, butchers are finding they need to diversify beyond selling simply fresh meat. One option is to introduce a deli-counter style operation to expand their customer base in this increasingly competitive market sector. Cooked meats, pies, pasties and sausage rolls are all popular options that can be made with ingredients from fresh meat already held in stock.

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TEST-DRIVE A RATIONAL

13 June 2012

Rational provides chefs with a chance to try firsthand the latest Rational SelfCookingCenter® whitefficiency®. Rational’s new SelfCookingCenter whitefficiency is a “quantum leap forward” in terms of efficiency, output and cooking quality.   It also saves time, energy and money and cooks food perfectly, every time.   What’s more, it’s a cinch to use. Rational CookingLive® Seminars provide an opportunity for chefs to experience the performance of the SelfCookingCenter whitefficiency live and see the many benefits of the units, with no obligation whatsoever....

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Getting the most out of the nineteenth hole

24 May 2012

Rational’s new SelfCookingCenter® whitefficiency® combi steamer – the easy way for golf clubs to expand menu options Golf Clubs face challenging times as people look to manage their spending, but one way of boosting the revenue stream is to up the catering operation in the clubhouse. Getting golfers to linger after they have played and return in the evening with friends for that special night out can even result in an increase in membership. This may mean a bit of...

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IFEX 2012 : Rational’s SelfCookingCenter whitefficiency combi steamer wins another award

23 May 2012

Win follows awards from, amongst others, NRA, Intergastra and Host.  The new Rational SelfCookingCenter® whitefficiency® has won the IFEX 2012 best product award.  It is the latest in a series of international awards for Rational’s latest combi steamer, including the Kitchen Innovations Award 2012, National Restaurant Association, USA; Green Band award for sustainability, Intergastra, Stuttgart (February 2012); and both the Gold Innovation Award and the Green Excellence Award at HOST 2011, Milan. 

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Better quality food, more quickly, even front of house: the Rational solution

3 April 2012

SelfCookingCenter® whitefficiency® combi steamer with Ultravent Plus: the ideal coffee shop cooking package Stand J5, Caffè Culture, Olympia London, 16 – 17 May 2012 At Caffè Culture Rational will be showcasing the options for better expanding menus by using the latest combi steamer technology.  The new SelfCookingCenter whitefficiency is ideal for coffee shop operations, bakeries and take-aways as it can improve food quality, increase profits and speed up production.  The company will also highlight its Ultravent Plus hood, the solution...

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