Greener Refrigeration: Williams Achieves ‘Zero to Landfill’

Norfolk manufacturer realises ‘Greenlogic’ objectives

Kings Lynn-based Williams Refrigeration believes it has set new standards in greener manufacturing for the catering industry with the realisation of no less than seven environmental objectives.  They include a 44% reduction in packaging, a 37% reduction in energy consumption and a 30% reduction in waste produced – the latter of which has resulted in the company achieving ‘zero to landfill’ status.  All of this has been accomplished in just three years. 

“When we first attained the environmental certification ISO14001 in 2009 we set ourselves the seven objectives to achieve by 2015, as part of our Greenlogic initiative,” says Martin Laws, marketing manager at Williams.  “To have met them in only three years has taken a huge team effort and we are very proud of the success.”

Alongside the objectives on waste, energy and packaging, Williams has phased out the use of Solvent –VOC, abated its emissions from foam gas, pioneered the use of green refrigerants, and reduced and promoted the recycling of consumables.

“The ethos of our Greenlogic initiative is to ensure we apply environmental considerations to every part of our operations – from the development of greener refrigeration for our customers through to our manufacturing and sales operations,” says Martin Laws.  “We are continuing the process, whether it be by replacing hand towels with energy-efficient air dryers, investigating the most environmentally efficient methods of waste management, or launching low-energy products.”

Williams R&D team is continuing its development programme to further improve the energy efficiency of the company’s products.  “Our two-door Jade counter with hydrocarbon refrigerant is the most energy efficient of its kind on the market, according to the Carbon Trust’s Energy Technology List,” says Martin Laws.  “Upcoming launches will enhance our position as a leader in environment friendly technology for catering refrigeration.”

For more information on the Greenlogic initiative, visit