n. to draw out and twist into threads; the art of turning a pig’s ear into a silk purse. See also: Pack of PR, Statistics.
PRictionary
The secret files that no PR agency in the world wants the client (or anyone else) to see…
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Staff
n. a prop, pole or support; a body of people who sit in the same office at the same desk not communicating by word of… read more
Teaboy
n. a boy who makes and serves tea in an office or factory; a highly talented copywriter who is regularly hen-pecked into performing menial tasks… read more
Big Idea, The
n. brilliant caffeine- or alcohol-fuelled concept built up by creatives late at night and demolished by management in the morning. This spawns the desire by… read more