Historic Danish brand relaunches in UK, marking 125 years of refrigeration expertise.
FEM is to relaunch one of the foodservice industry’s most highly respected refrigeration brands into the UK. The Gram name is synonymous with quality, reliability and sustainability. FEM will be distributing the latest range from the Danish manufacturer, which has been renamed Gram Professional.
In 2023 a group of former Gram directors led by Ole Brandorf-Lund purchased the factory with the aim of preserving the brand, its legacy and its highly skilled workforce.
The new name represents the next chapter for this historic brand. The product range includes a comprehensive choice of commercial foodservice refrigeration cabinets and counters as well as specialist products such as blast chillers and bakery cabinets. All models are engineered in Denmark and designed around efficiency, food safety and durability, helping kitchens reduce energy consumption without compromising performance.
The Gram Professional products are marketed under the ‘G+’ umbrella brand, reflecting the manufacturer’s evolution. The ‘G’ symbolises Gram’s roots within the Danish Gram Group, while the ‘+’ highlights innovation as a key part of the brand’s DNA — bringing modern performance and efficiency to a heritage name.
FEM’s partnership with Gram Professional strengthens its growing portfolio, underlining its commitment to supply high-quality, specialist equipment to dealers, consultants and operators across the UK hospitality and foodservice sectors.
“The UK is a key market for Gram,” says Ole Brandorf-Lund, who is now managing director of Gram Professional. “Partnering with FEM enables us to reintroduce the brand with a strong professional focus, backed by technical expertise and dedicated customer support. It is very simple — it is the people, the mindset, and the shared values and approach to managing the customer journey that make the difference. Together, we are ensuring the Gram legacy continues.”
FEM will be stocking the complete range, starting with the G+ Compact series, for immediate availability to dealers and customers, with all products backed by a five year warranty, and the supply of spare parts for the full range.
“The Gram name has a long-standing reputation in the UK for quality, reliability and energy efficiency,” says Mike Inwood, sales director at FEM. “We’re proud to be working with the original Danish factory – its people and owners makes this partnership especially exciting. We look forward to reconnecting with existing Gram customers and introducing Gram Professional to new ones across the UK.”
For more information and details of local stockists call FEM on +44 (0) 1355 244111, email sales@fem.co.uk or visit www.fem.co.uk