As soft serve’s popularity soars, Taylor UK’s Guide has all anyone needs to know
Soft serve ice cream is coming in from the cold. Once looked on as simply a treat for children, it’s now finding its way into top restaurants, who are creating innovative, delicious deserts using its exceptional texture. But whether the server is a store, a seaside cafe or a Michelin star eaterie, understanding soft serve, and selecting the right type of soft serve machine, is a complicated business. That’s why Taylor UK has produced a Soft Serve Ice Cream Machine Guide, which is available free on the company’s website.
Taylor machines are made in the USA and the brand is the UK’s market leading supplier of soft serve ice cream machines. Taylor UK has distributed the company’s range for over 40 years and the Guide has been put together by its team of in-house experts.
Soft serve is popular for two key reasons: taste and profit. For the consumer, of course, it’s a delight to eat, which is why they come back for more. Meanwhile for the server it’s hugely profitable: a single serve, including the cone, will cost about 18p in ingredients, but can be sold for around £1.75.
The Taylor Guide covers the different types of soft serve, including the increasingly fashionable non-dairy versions, and the advantages of the three different bases – fresh liquid, powder or UHT mix. It also considers the difference between commercial and homemade soft ice creams.
The Guide also looks at how soft serve machines work, the various types available, and how to choose the right size of machine for a business. Counter or floor standing? Gravity or pump-fed? Air or water cooled? It also considers the knotty issue of how many flavours are going to be served.
There’s advice on cleaning and maintenance, along with an overview of the profitability of soft serve ice cream – and a link to Taylor’s online profit calculator.
To access the Guide, visit taylor-company.co.uk/soft-serve-ice-cream-machine-buying-guide/