David Nickless is latest recruit to British manufacturer’s revamped sales team
David Nickless, a highly experienced foodservice industry professional, has joined Falcon’s sales team as area sales manager for South West England.
Although David only came to the UK from his native South Africa in 2015, he’ll be a familiar face to many foodservice operators and distributors, having worked with Pyramid Catering Equipment, Atosa Manufacturing and Catering Supplies, and Whitco Catering and Bakery Equipment. Before coming to the UK he was in food industry sales in South Africa, working for bakery specialist Cake Flora.
He’s also well qualified for catering equipment sales, with a Diploma in Professional Catering, a Certificate of Marketing and a CFSP (Certified Food Service Professional) award.
“Because David’s wealth of experience and knowledge covers both the UK and overseas, he’s got a different, highly informed perspective – and that’s a real benefit to any sales team,” says Neil Greer, national sales manager for Falcon. “He’s a great guy, he’s passionate about sales and has a track record of working with distributors to increase business – we’re delighted to welcome him to the Falcon family.”
David joins at a time when Falcon has expanded and revamped its sales team in order to focus on delivering ‘the best customer support on the market.’ His primary task will be to work closely with Falcon distributors to ensure they have the business tools and knowledge they need to provide the ideal Falcon solution to end users. He replaces Paul Bayer, who has taken up the new role of sales manager for Lainox combi ovens, which Falcon distributes in the UK.
“I’m really excited to be joining Falcon,” says David. “It’s a business with a great reputation – great for products and great for people. It’s an opportunity to be part of one of the best known companies in the industry.”