Truly Sustainable Refrigeration: Ten Years And Still As Cool As Ever

Michael Warde in Claremorris uses a True bottle cooler for its reliability and performance

Michael Warde in Claremorris, County Mayo is a traditional Irish pub. The oldest pub in Claremorris, it was opened in 1937 by Michael Warde’s grandfather as a bar and hardware store. Now a thriving meeting place for local residents and visitors, it serves traditional stout, ale, spirits, wines, bottled beers and ciders.

The bottled beers, such as Budweiser, Coors Light and Corona, are popular with Michael’s customers and he likes to keep them at just the right temperature, winter and summer alike.

“Ten years ago we replaced our old bottle cooler with a True two door, glass-fronted model. We keep all our bottled beer and ciders in there,” he says. “Our last fridge gave us quite a bit of trouble but this one has been really reliable and functional – and it’s still going strong well after ten years.”

The reliability has proved to be a real bonus for Michael Warde. Although Claremorris enjoys a leisurely pace of life, when it comes to relaxing in the bar regulars expect their bottled beer to be ready and waiting. They don’t want it to be served warm.

Michael Warde is an old stone and brick building with timber beams. It’s an odd L-shape and back bar space is limited – another reason for choosing the True bottle cooler. The bottle cooler is capable of holding the equivalent of 516 x 355ml cans while only taking up floor space of 1248mm (l) x 623mm (d). The cooler’s bright fluorescent interior lighting gives excellent visibility, especially useful in bars like Michael Warde, where lighting is low and atmospheric.

True bottle coolers have a forced-air system that cools the bottles on the top first. A large evaporator coil runs the length of the cooler for efficient balanced cooling and positive door seals keep cold air in and warm air out.

The cabinet is designed to slide under a bar counter or can be sited as a standalone-unit with the top used as work surface or storage space. For ease of use a rugged removable bottle cap opener and cap catcher are supplied as standard.

The complete True Refrigeration range is available through dealers across the UK and Ireland.  For more information visit or call True UK on +44 (0) 1709 888888.